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DENHAM EXPLORES
THE V&A

A journey through the V&A’s archives

One of the V&A’s founding aims in 1852 was to inspire designers – and that work persists today. Through collaboration with the world’s leading museum of art, design and performance, DENHAM has explored the V&A’s extensive archives to tell a denim story enriched with print and pattern.

Using its ‘East meets West’ aesthetic, DENHAM has created a summer denim collection for both men and women. Researched in the V&A and designed with a modern workwear perspective, the range encompasses a vibrant mix of colourful patterns sourced from an album of Japanese textiles and a seascape by Gustave Le Gray, an early pioneer of photography as an art form.

Bringing the beauty of the decorative arts into our jean-making tradition.

DISCOVER THE COLLECTION

One of the V&A’s founding aims in 1852 was to inspire designers – and that work persists today. Through collaboration with the world’s leading museum of art, design and performance, DENHAM has explored the V&A’s extensive archives to tell a denim story enriched with print and pattern.

Using its ‘East meets West’ aesthetic, DENHAM has created a summer denim collection for both men and women. Researched in the V&A and designed with a modern workwear perspective, the range encompasses a vibrant mix of colourful patterns sourced from an album of Japanese textiles and a seascape by Gustave Le Gray, an early pioneer of photography as an art form.

Bringing the beauty of the decorative arts into our jean-making tradition.

DISCOVER THE COLLECTION

Six extraordinary members of the V&A team share personal art stories and showcase their favourite pieces from the collection.

What’s your favourite artwork in the museum, and why?

“A huge architectural cutaway drawing of St. Paul’s Cathedral. It measures 9 x 12 feet and took the draughtsman nearly 5 years to complete.”


What is the best thing about working at the V&A?
“My favourite part of working at the museum is being surrounded by best-in-class examples of human creativity.”

 

Jon Morse, Senior Creative Manager at the V&A

Tell me something fun I would never know about the museum
“The Great Bed of Ware’ was possibly made as a marketing play to attract visitors to an inn in Ware, Hertfordshire. It’s supposed to be haunted, and in 1736 is recorded to have slept 26 butchers and their wives.”

What is your favourite piece in the DENHAM explores the V&A collection, and why?
“The black t-shirt with kimono text. It goes well with my grey beard.”

Peter Keller, Motion Media Designer at the V&A

The V&A is famous for its well-curated exhibitions. What has been your favourite exhibition at the V&A?
“To be honest, I can’t wait to see Gabriella Chanel. Fashion Manifesto in September.”

Tell me something fun I would never know about the museum.
“There are beehives on the roof of the museum from which honey is harvested annually.”

Jen Greenway, Senior Manager Brand Licensing at the V&A

What’s your favourite artwork in the museum, and why?
“A costume for Because We Must designed by artist, costume designer and club promotor Leigh Bowery. It’s punk, theatre, underground art, and fashion in one object.”

The V&A is famous for its well-curated exhibitions. What has been your favourite exhibition at the V&A?
“It’s hard to pick a favourite exhibition. A few of my recent favourites have been Fashioning Masculinities: The Art of Menswear, looking at male attire through the centuries to present day and Frida Kahlo: Making Her Self Up focused on the artist’s life through the lens of her belongings and clothing.”

Callum Walker, Senior Communications Manager at the V&A

What is the best thing about working at the V&A?
“The V&A is a diverse platform welcoming everyone. I’ve been building up confidence and learning skills from the lovely team.”

The V&A is famous for its well-curated exhibitions. What has been your favourite exhibition at the V&A?
“My fav is the Winnie-the-Pooh exhibition in 2017. It’s a tale and an amazing world for both adults and children to enjoy and love to explore.”

Yue Chen (Joy), Graphic Designer at the V&A

Tell me something fun I would never know about the museum.
“In the Morris Room in the café, there are two sections where the original artwork has been preserved. If you look closely, you can see the colour difference on one of the walls and the ceiling.”

What is your favourite piece in the DENHAM explores the V&A collection, and why?
“The DXVA Tokyo Jacket – I love the archive pattern details on the collar and pockets.”

Leila Serlin, Brand Licensing Marketing Manager at the V&A

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MEN

Tops XS S M L XL XXL XXXL
1. Chest 85 – 90 91 – 96 97 – 102 103 – 108 109 – 114 115 – 120 121 – 126
2. Waist 73 – 78 79 – 84 85 – 91 92 – 97 98 – 103 104 – 109 110 – 115
3. Upper Hip 86 – 91 92 – 97 98 – 103 104 – 109 110 – 115 116 – 121 122 – 127
Bottoms 27 28 29 30 31 32 33 34 36 38 40
4. Hip 88 -88 – 90.5 90.5 – 93 93 – 95.5 95.5 – 98 95.5 – 98 100.5 – 103 103 – 105.5 105.5 – 108 108 – 113 113 – 118 118 – 123
Bottoms 30 32 34 36
5. Inner Leg 76 81 86 91
Tops XS S M L XL XXL XXXL
1. Chest 33.5 – 35.4 35.8 – 37.8 38.2 – 40.2 40.6 – 42.5 42.9 – 44.9 45.3 – 47.2 47.6 – 49.6
2. Waist 28.7 – 30.7 31.1 – 33.1 33.5 – 35.8 36.2 – 38.2 38.6 – 40.6 40.9 – 42.9 43.3 – 45.3
3. Upper Hip 33.9 – 35.8 36.2 – 38.2 38.6 – 40.6 40.9 – 42.9 43.3 – 45.3 45.7 – 47.6 48 – 50
Bottoms 27 28 29 30 31 32 33 34 36 38 40
4. Hip 34.6 – 35.6 35.6 – 36.6 36.6 – 37.6 37.6 – 38.6 38.6 – 39.6 39.6 – 40.5 40.5 – 41.5 41.5 – 42.5 42.5 – 44.5 44.5 – 46.5 46.5 – 48.4
Bottoms 30 32 34 36
5. Inner Leg 30 32 34 36

HOW TO
MEASURE

1. Chest – Measure the widest part of your chest. Ensure that the measuring tape remains horizontal.

2. Waist – Measure around the narrowest part of your waist. Not too tight, not too loose.

3. Upper Hip for Tops – Measure around the widest part of your upper hip.

4. Hip for Bottoms – Measure around the widest part of your hip.

5. Inner leg – Measure straight down on the inside of the leg, from crotch to ankle.

WOMEN

Tops XXS XS S M L XL
1. Chest 72 – 77 78 – 83 84 – 89 90- 95 96 – 101 102 – 107
2. Waist 59 – 64 65 – 70 71 – 76 77 – 82 83 – 88 89 – 94
3. Upper Hip 80 – 85 86 – 92 93 – 98 99 – 104 105 – 110 111 – 116
Bottoms 22 23 24 25 26 27 28 29 30 31 32 33 34
4. Hip 83 – 85.5 85.5 – 88 88 – 90.5 90.5 – 93 93 – 95.5 95.5 – 98 98 – 100.5 100.5 – 103 103 – 105.5 105.5 – 108 108 – 110.5 110.5 – 113 113 – 115.5
Bottoms 26 28 30 32 34
5. Inner Leg 66 71 76 81 86
Tops XXS XS S M L XL
1. Chest 28.3 – 30.3 30.7 – 32.7 33.1 – 35 35.4 – 37.4 37.8 – 39.8 40.2 – 42.1
2. Waist 23.2 – 25.2 25.6 – 27.6 28 – 30 30.3 – 32.3 32.7 – 34.6 35 – 37
3. Upper Hip 31.5 – 33.5 33.9 – 36.2 36.6 – 38.6 39 – 40.1 41.3 – 43.3 43.7 – 45.7
Bottoms 22 23 24 25 26 27 28 29 30 31 32 33 34
4. Hip 32.6 – 33.6 33.6 – 34.6 34.6 – 35.6 35.6 – 36.6 36.6 – 37.6 37.6 – 38.6 38.6 – 39.6 39.6 – 40.6 40.6 – 41.5 41.5 – 42.5 42.5 – 43.5 43.5 – 44.5 44.5 – 45.5
Bottoms 26 28 30 32 34
5. Inner Leg 26 28 30 32 34

HOW TO
MEASURE

1. Chest – Measure the widest part of your chest. Ensure that the measuring tape remains horizontal.

2. Waist – Measure around the narrowest part of your waist. Not too tight, not too loose.

3. Upper Hip for Tops – Measure around the widest part of your upper hip.

4. Hip for Bottoms – Measure around the widest part of your hip.

5. Inner leg – Measure straight down on the inside of the leg, from crotch to ankle.

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